"When I first fell into the enamel pin rabbit hole, I fell super hard. I had a design that I wanted to create, but had absolutely no idea where to even start. Somehow I stumbled upon The Pink Samurai on YouTube and Becky's free content was so valuable. After she launched her Enamel Pins 101 course, I knew I wanted to support her and learn more from her. The course has been super helpful in getting started and I love the Facebook group community that she has. I highly recommend if you want to get started in creating and selling enamel pins.​"

— Maggi • Whisteria Creative Co | @whisteriacreativeco

Learn the business basics so you can get set up in your state and build your shop on a strong foundation.

Get done-for-you launch plans so you can just plug in your content and not worry about what to post when.

Have instant access to my personal favorite manufacturers, so you can stop searching and start making!

“Without Becky's help (and Enamel Pins 101), I wouldn't have had the guts to finally start making pins. I made my first pin just a few months ago and am now up to 7, with 4 more on the way!"

— Rewynd • Byte Size Treasure. | @bytesizedtreasure

Your life before learning how to run a successful pin business:

• You're endlessly searching for quality manufacturers. 

• You're confused about shop platforms & shipping costs.

• Your pin releases aren't getting much, if any traction.

• You struggle with stagnant social media growth.

• You're overwhelmed by it all!

Your life after learning how to run a successful pin business with Enamel Pins: 101:

• You’ve got quality manufacturers that you trust.

• You’ve got a handle on your shop and shipping.

• You’re having successful launches and steady sales.

• You’re steadily growing your following on Instagram.

• You are so stoked to have a creative business!

1. MINDSET & PLANNING

This first module is a welcome from me and a place to choose core values and get in the mindset that will set the groundwork for a successful business. I also walk you through planning out your entire year so you can have peace of mind and less stress as you grow.

2. ENAMEL PIN BASICS

This module walks you through all the types of pins, finishes and extras that you can use when making your pins.  I go into detail about specifications for different types of pins to help you choose what will work best for you.

3. BUSINESS SETUP

This section is all about the necessary stuff we have to deal with as business owners. I’m talking business structures, tax responsibilities and finance basics. If you want to grow your business, these are the building blocks to help you do it.

4. MANUFACTURING

This module goes into how to reach out to manufacturers, including email swipes that you can use, my personal favorite manufactures and how to set up a successful seconds sale.

5. SHOP SETUP & PRODUCT LAUNCHES

This is section walks you through all the steps of setting up your shop, getting your listings ready and launching your pin collections! I've got schedules to help and all the info you need to start out on the right foot.

6. DIVERSIFYING YOUR PRODUCTS

This module goes in-depth into other ways we can leverage to build out our product lines.  It includes a master list of manufacturers that are alumni approved!

7. PIN COLLABORATIONS

This module goes into how to reach out to others for collaborations, how to split up the investment and work and much more.

Also Includes:

Email Basics - to up your email game

Wholesale Basics - to get your ready to sell in shops

Access to our monthly coaching call archive

BONUS #1:

Power Prompts

365+ days worth of content to sell your products and grow your reach!

($27 VALUE)

BONUS #2:

Illustrator for Pin Makers

Everything you need to know about vectoring your artwork for pins!

($97 VALUE)

BONUS #3:

Pin Club Basics

How to run a successful monthly pin club for steady income!

($197 VALUE)

“I’m glad I made the decision to invest in Enamel Pins 101.

It is easy to learn and implement. Becky provides an in depth, efficiently organized program. From business basics to social media strategies, Enamel Pins 101 is an amazing resource that breaks down all the aspects of starting a pin business. It is filled with tips, techniques and information — all you provide is your creative ideas. Then add the Facebook community and it’s the complete package.

Becky, you made it simple! Thank you!"

— Madelyn • Mad Things, Etc. | @madthingsetc

LOOK AT JUST A FEW OF THE AMAZING PINS THAT STUDENTS HAVE MADE SINCE JOINING ENAMEL PINS: 101!!

@sukarimoon

@MeowAmorCreative

@thegraymuse

HOW LONG WILL IT TAKE ME TO COMPLETE THE COURSE?

The honest answer is, it depends on you and your current situation.  There is no rush and no right or wrong amount of time, because you have lifetime access to the program and all future updates! Remember, this isn't a "quick fix" by any means.  I recommend you set aside 2-4 hours per week to go through the program and implement the assignments.

YOU CAN DO THE COURSE FROM HOME, FROM ANYWHERE IN THE WORLD, AND ON YOUR SCHEDULE.

You can complete the course lessons from the comfort of your couch or kitchen table, as long as you have an Internet connection!  The entire program is completely digital so you can access it from anywhere through our private course portal.  And you'll never miss a beat: you can go at your own pace and do the lessons on your schedule.

"I'm so happy I found Enamel Pins 101! Before taking the class, I was stumbling in the enamel pin making dark - not knowing what to do and feeling that I was all on my own. Becky's expert modules gave me confidence. Worth it!"

— Yvonne • Awfully Sentimental | @awfullysentimental

❌ This course isn't the best fit for you if:

• You’re not motivated to start a creative business

• You don’t really want to put in the work it takes to grow your following or business

• You are unwilling to financially invest in yourself and business

I mean, this is what people are saying about my FREE content...

You have two choices here...

OR

You can join Enamel Pins: 101 so that you can:

Let me take you through my proven process and trusted manufacturers to make the pins you've always wanted to!

✅ Instant access to the complete Enamel Pins: 101 system, so that you can make pins and grow your creative business ($497 value) 

✅ Facebook group support so that you can ask questions and get feedback in a safe space! ($300 value) 

✅ Done-for-you templates & worksheets so that you can swipe my proven strategies  ($497 value) 

YOU CAN DO THIS, EVEN IF YOU'RE BUSY...

I don't have enough time 

I released my first pin while taking care of a 6 month old.  My whole pin business was built during my son’s naps with 5-10 hours of work a week.  Sometimes even less. If I can do it, you can do it!

I don't have the money

I’ll show you ways to use pre-orders to help with funds, but the great thing about pins is that, depending on the design, they can be a pretty low-cost product.  Especially with the high profit margin they bring in!

I don't have enough followers

It’s not about the number of followers, it’s about the quality of followers.  My followers have grown (I’ll show you how to do it!), but my most supportive customers are the people that have been with me since the beginning.

Becky Helms

beckyhelms.com | thepinksamurai.com

I've been designing enamel pins since 2016 and have owned my shop, The Pink Samurai, since 2006!

Enamel pins have exploded onto the scene in last few years and they have totally changed my business and life!  

Because of pins, I've been able to grow not only a customer base, but a community of folks who really care about my work.  I've also had the pleasure of leading workshops and sharing YouTube videos that teach other makers how to get into making pins. I love seeing indie businesses grow!

I created this course because designing enamel pins truly changed my life and believe everyone can start their own pin business with the right guidance and support.

I’m excited to see what you create in the course!